It’s clear that AI has made a huge impact not only in marketing but also in the tech industry. Some of the biggest names in business, like Google, IBM, and Airbnb, are using AI marketing tools to stay ahead of the competition.
Is it just a trend?
It’s hard to say. But one thing I know for sure is that AI marketing is the future of how we interact with our target audiences.
For the past two years, I’ve been trying out different AI tools to help with my marketing. Now, I want to share the 10 best ones that I found to be the most effective. Let’s explore some of my favorite tools and see how AI can be used in different aspects of your marketing strategy.
10 Must-Have AI Tools for Business Marketing
Here are 10 AI tools you can use to improve your small business’s marketing:
1. Brand 24
Brand 24 is a social media monitoring tool that helps businesses keep an eye on what customers are saying about them in real time. It searches the internet to gather mentions of a brand from different online sources and uses artificial intelligence to highlight both positive and negative comments in context.
The monthly cost starts at $99 for individual accounts and $179 for team accounts.
2. HubSpot AI Marketing Hub
HubSpot AI provides various features powered by artificial intelligence across its platform to help businesses streamline their processes and make better decisions. One key part of this is the Marketing Hub, which has AI features like automated campaign creation and tracking.
In the free version, you can use several tools, including email marketing. If you want more advanced features, you can upgrade to a paid plan, which starts at $18 per month.
3. Jasper
Jasper can create marketing materials like social media posts, sales emails, blog articles, and website text. This AI tool lets you upload details about your business, making sure the content it produces is accurate and matches the right tone.
Jasper also includes search engine optimization (SEO) features and works with various third-party SEO and customer relationship management tools.
Jasper’s plans start at $49 per month for each user, and businesses can request custom features and pricing.
4. Influencity
For businesses interested in using influencer marketing, Influencity provides a complete platform that helps connect with influencers, collaborate on campaigns, and monitor how well those campaigns are doing.
This AI-powered tool assists companies in finding the right influencers on different social media networks, improving how campaigns are organized, and analyzing important data to get better results for their investment.
Prices start at $168 per month for a basic account that allows up to four users, and can go up to $698 per month for a business account that supports unlimited users.
5. Sprout Social
If you want to get better results from your social media marketing, Sprout Social is a great tool to consider. This all-in-one platform uses artificial intelligence (AI) to learn about your audience and give helpful suggestions.
For example, it can tell you the best times to post, recommend ideas for content, and help you find potential brand supporters and influencers.
Sprout Social offers four paid plans with different features and levels of support, starting at $249 per month. If you need extra seats for more users, it costs an additional $199 per month for each one.
6. Zapier
With zapier you can connect and automate marketing tasks between thousands of different systems. This saves time, increases efficiency, cuts down on repetitive work, and helps save money. You can create custom workflows that link actions in one system to automatic processes in others, ensuring that the right data is always used.
You don’t need to know how to code to set up these automations, and there are templates available to make things faster.
Prices begin at $19.99, and there is also a free version available.
7. StealthGPT
StealthGPT helps you to create text that sounds like it was written by a human. Marketers can benefit from it to improve their content writing or to check if their content is created by AI. It can also help make content generated by ChatGPT sound more human.
One cool feature of StealthGPT is its Chrome extension, which gives you real-time scores on how detectable the text is as AI-generated. The platform claims it can get around most major AI detectors, so it’s definitely worth trying to see if it can help with your AI marketing needs.
It offers both free and paid versions, with the paid version starting at $24.99 per month.
8. Surfer SEO
Surfer SEO is a tool designed to help you improve your writing so it ranks better on search engines, which is an important part of any content strategy. While you write, Surfer analyzes your content and scores it based on factors like keyword usage, readability, length, and the use of headings.
Surfer SEO can also work with other content marketing tools like Jasper, WordPress, and Google Docs.
Pricing starts at $69/month
9. Notion AI
Notion AI is an exciting new feature that Notion has added to its popular productivity platform. It uses artificial intelligence to make getting things done in Notion much easier. You can ask questions in everyday language about anything in your Notion workspace—like your notes, projects, documents, or wikis—and Notion AI will quickly provide you with the answers.
The AI can also help you with writing, brainstorming ideas, automatically filling out tables, and more. This means you can spend less time on repetitive tasks and focus on the important stuff.
This feature costs either $8 or $10 per member each month, depending on whether you choose to pay annually or monthly. It’s available with any paid Notion plan and can even be added to free plans.
You can try Notion AI for free for a limited time, with the number of free responses based on your workspace membership.
10. DeepBrain AI
DeepBrain AI transforms written text into captivating videos using its AI Studios tool. You just need to enter the text you want, and it will generate a voiceover and subtitles for you. You can either use text you already have or create new content on the platform with the help of ChatGPT. After that, you can choose an AI avatar to deliver the voiceover, which will speak and move in a natural way to make it seem more real.
The Starter plan costs $30 a month, while the Pro plan is $225 a month. Custom pricing options are available for Enterprise plans.
